What Does It Mean To Hold Fast
In a world that often feels unsteady, holding fast is a call to stand firm—in faith, in values, and in purpose. It’s more than a phrase; it’s a way of life, a mindset that defines who we are and what we stand for. At HOLD FAST, we believe in being unapologetically true to faith, family, and freedom. But what does it really mean to hold fast?
Holding Fast: A Biblical Foundation
The concept of holding fast is deeply rooted in scripture. In 2 Kings 18:5-7, Hezekiah is praised for his unwavering trust in God:
“He trusted in the Lord, the God of Israel…For he held fast to the Lord. He did not depart from following him, but kept the commandments that the Lord commanded Moses. And the Lord was with him; wherever he went out, he prospered.”
To hold fast means to cling to God’s commandments, to persevere in faith, and to trust in His promises. It’s not a one-time decision but a continuous action, as seen in Joshua 22:5: “But be very careful to…hold fast to him and to serve him with all your heart and with all your soul.”
This ongoing commitment requires persistence and resilience—qualities that define a life of steadfast faith.
A Call to Action with a Promise
The apostle Paul reminds us that holding fast to the Gospel is both a responsibility and a source of hope. In 1 Corinthians 15:1-2, he emphasizes that perseverance in faith leads to salvation:
“By which you are being saved, if you hold fast to the word I preached to you…”
This isn’t about perfection but about persistence. True belief reveals itself in a life that’s committed to standing firm, even in the face of challenges. Holding fast means being a light in a dark place, living out faith without grumbling or complaining, as Paul exhorts in Philippians 2:14-16.
What HOLD FAST Stands For
At HOLD FAST, we embody these values in everything we do. We stand for:
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Faith: Grounded in God’s Word and inspired by Christian values, we are unashamed to reflect our faith in our designs and messages.
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Family: As protectors and providers, we honor the strength of family bonds that form the foundation of our communities.
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Freedom: We support the Constitution, including free speech, freedom of religion, and the right to peaceably assemble.
We believe in rugged individuality, self-reliance, and living a life guided by God. Our designs reflect the strength and courage of those who stand firm in their beliefs without resorting to violence or vulgarity. We’re proud to support our military, law enforcement, and public servants who protect us all.
Living the HOLD FAST Mindset
To hold fast is to be steadfast, unshaken by the storms of life. It’s to trust God’s promises and cling to His truths, much like the sailors of old who tattooed “HOLD FAST” on their knuckles as a reminder to grip tightly during life’s storms. For us, holding fast is about more than survival—it’s about thriving in faith, shining as a light in the world, and standing firm in the values that matter most.
As we continue to create world-class products that reflect these truths, we invite you to join us. Together, let’s proclaim faith, family, and freedom boldly, for as long as God gives us the breath and ability to do so.